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Conversations with Marketing Leaders

Exclusive interviews uncovering how today's top thought leaders are shaping the future of marketing.

Latest episodes

From audits to automation: the future of performance marketing

Dave Riggs · Co-founder, Apex Growth

From audits to automation: the future of performance marketing

Saharsh Agrawal sits down with Dave Riggs, co-founder of Apex Growth, in a discussion about the evolving landscape of marketing agencies. Dave shares his journey from in-house roles to leading a performance marketing agency, offering insights into the challenges and opportunities in bridging B2C and B2B marketing. The conversation delves into the impact of AI on creative strategy and media buying, emphasizing the importance of human interaction in client relationships. Discover how strategic growth audits can uncover systemic issues and why brand building and networking are crucial for agency success in the AI era.

Elaine Zelby (Tofu) on navigating AI adoption, creative vs. automated marketing, and startup challenges

Elaine Zelby · Co-founder & CRO, Tofu

Elaine Zelby (Tofu) on navigating AI adoption, creative vs. automated marketing, and startup challenges

Saharsh Agrawal interviews Elaine Zelby, co-founder and CRO of Tofu, a platform designed for B2B marketing teams to create hyper-personalized AI-driven campaigns. They discuss the evolution of Tofu, the balance between automation and creativity in marketing, the phases of AI adoption, and advice for young marketers entering the field. Elaine shares insights from her experience as an investor and the challenges of building in the generative AI space.

Eric Siu (Single Grain) on SEO Shifts in a Post-AI World and Founder Resilience

Eric Siu · CEO, Single Grain

Eric Siu (Single Grain) on SEO Shifts in a Post-AI World and Founder Resilience

Saharsh Agrawal sits down with Eric Siu, CEO of Single Grain, to explore the evolving world of marketing in the age of AI. They dive into how traditional SEO has shifted toward "search everywhere optimization," why personal branding and distribution are now critical for founders, and how agencies must adapt to stay relevant in a tech-driven landscape. Eric also shares lessons learned from building and scaling Single Grain, the role resilience plays in long-term success, and how systems thinking can be applied to both personal health and business growth.

Pranav Piyush (Paramark) on Marketing Science and Entrepreneurship

Pranav Piyush · Co-founder & CEO, Paramark

Pranav Piyush (Paramark) on Marketing Science and Entrepreneurship

Saharsh Agrawal sits down with Pranav Piyush, co-founder and CEO of Paramark, to discuss the importance of scientific thinking in modern marketing. They dive into why early-stage startups should prioritize simple, evidence-backed metrics over complex systems, how traffic and search query volume can serve as critical health indicators, and the evolving role of measurement in a world increasingly shaped by AI. Pranav also shares insights from his entrepreneurial journey, highlighting the challenges startups face in defining marketing strategies, lessons learned from conversations with CMOs, and why understanding measurement principles is essential for both growth and resilience.

The future of conversion optimization with AI and data

Casey Hill · CMO, DoWhatWorks

The future of conversion optimization with AI and data

Saharsh Agrawal sits down with Casey Hill, Chief Marketing Officer at DoWhatWorks, to unpack the future of marketing and A/B testing in the AI era. They dive into why most split tests fail, how to make smarter data-driven decisions, and where AI-human collaboration will reshape conversion rate optimization. Casey also shares his journey from sales to marketing, lessons from scaling SaaS companies like ActiveCampaign, and the playbooks he's now applying at DoWhatWorks.

How interactive demos transform SaaS sales and conversions

Nalin Senthamil · Founder & CEO, Storylane

How interactive demos transform SaaS sales and conversions

Saharsh Agrawal sits down with Nalin Senthamil, Founder and CEO of Storylane, to explore how interactive demos are reshaping the SaaS buying experience. They discuss why letting prospects experience a product before a sales call dramatically improves conversion rates, how to build demos that qualify and educate simultaneously, and what the shift toward self-serve discovery means for modern B2B go-to-market teams.

Coming Soon
Adapting agencies to change: leadership, AI, and client relations

Aditi Joshi · CEO, Bamboo

Adapting agencies to change: leadership, AI, and client relations

Saharsh Agrawal sits down with Aditi Joshi, CEO of Bamboo, to discuss how marketing agencies are navigating a period of rapid change driven by AI. They explore how client relationships are evolving, what strong agency leadership looks like when the toolset shifts overnight, and how the best agencies are staying relevant by doubling down on strategic judgment rather than execution volume.

Coming Soon
Scaling startups, pricing shifts, and the future of CRM

Amrit Dhangal · Founder & CEO, Aero

Scaling startups, pricing shifts, and the future of CRM

Saharsh Agrawal sits down with Amrit Dhangal, Founder and CEO of Aero, to talk about what it really takes to scale a startup in a market being reshaped by AI. They cover how pricing strategy evolves as you grow, why CRM is becoming the central nervous system of modern go-to-market teams, and the operational decisions that separate startups that compound from those that plateau.

Coming Soon

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