01
Track buyer questions
Organize the prompts your buyers use by topic, journey stage, intent, and commercial relevance.
Set up once
AI Visibility Engineering
Be the company answer engines recommend.
Buyers ask the answer engines now, and they hand back a shortlist of who to trust. Getting cited is a system you measure, run, and tighten every cycle.
AI Visibility product tour
Explore AI Visibility Engineering.
AI Visibility
Visibility overview
Visibility Score
0.0%
Content Coverage
85.0%
-2% vs last month
Total Mentions
0
Competitors Tracked
8
Prompts Tested
20
Visibility Trend
Chili PiperQualifiedClearbitSurface LabsMadKudu
Competitor Visibility
ManagePer-model breakdown
ChatGPT
0
0.0% visibility
Gemini
0
0.0% visibility
Perplexity
0
0.0% visibility
Claude
0
0.0% visibility
From buyer questions to visibility
The AI visibility loop
- 02
Measure every answer
See when AI engines cite your brand, which sources shape the answer, and how visibility changes over time.
- 03
Find competitive gaps
Compare your coverage with competitors to identify the questions and evidence your existing content misses.
- 04
Turn gaps into action
Create reviewed campaign work from the strongest opportunities, then remeasure the impact in the next cycle.
How it works
Surface connects AI visibility measurement directly to campaign work.
Choose buyer prompts.
Focus measurement on the questions that influence buying.
Category81
Problem56
Comparison32
Measure your visibility.
See citations, competitors, and gaps across AI engines.
ChatGPT78Cited
Perplexity64Cited
Gemini41Gap
Act on the gaps.
Turn the best opportunities into measurable campaign work.
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Insight
02
Decision
03
Action
04
Learn
The details
Frequently asked questions
What does Surface measure in AI search?
Surface measures whether your brand is cited by prompt and answer engine, where it appears, how visibility compares with competitors, and which pages influence how your brand is understood.
Which answer engines can Surface monitor?
Surface measures visibility across major answer engines, including ChatGPT, Perplexity, Gemini, and AI-generated search experiences. Coverage can be organized by the engines and prompt groups that matter to your buyers.
How does Surface choose which prompts to track?
Prompt selection starts with the buying journey, real buyer language, intent, and business relevance. Prompt groups can be weighted and recalibrated as buyer behavior, competitors, and answer engines change.
What happens after Surface finds a visibility gap?
Surface turns the gap into reviewed campaign work. Agents can support research and production, people retain control over claims and brand judgment, and the system re-measures the result to inform the next cycle.
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