Product tour
See the shared context in action.
Move from a buyer record to a live audience and a measurable campaign inside one connected system.
Lead records
2,481 people with current context
Maria Ilustre
Vanta
George Munguia
Harmony AI
Elaine Porter
Retool
Kaito Sato
Mercari
Give every agent the context to do its job.
Capture the buyer signal
Surface records the visit, form interaction, campaign response, or product event while intent is fresh.
Build the buyer record
Identity, company data, behavior, source, and engagement history come together on one current record.
Qualify and segment
Fit and intent determine the buyer's score, audience, routing path, and next best action.
Activate the right workflow
Surface sends context into campaigns, sales handoffs, scheduling, ads, and agent workflows.
Learn from the outcome
Meetings and revenue return to the record, sharpening future qualification and campaign decisions.
Kintsugi customer story
11K+
leads captured
91%
enriched automatically
“Surface didn't just help Kintsugi grow. It gave us control over the entire inbound funnel.”
Pujun Bhatnagar, CEO, Kintsugi
Read the customer storyConnect Surface to the systems you already run.
Explore all integrations →
Marketo
Clay
Revenue Hero
ZoomInfoFAQ
What is a Lead Data Layer?
It is the shared buyer context that Surface uses across qualification, segmentation, campaigns, routing, and agents. Each workflow reads from the same current lead record.
How does it work with our CRM?
Your CRM remains the place sales works from. Surface captures and enriches buyer activity, then writes the fields, scores, owners, and outcomes your CRM needs.
How is this different from a CDP or data warehouse?
Surface is built around operational marketing work. It turns buyer context into live audiences, routing decisions, campaigns, and agent actions while the signal still matters.
Which buyer signals can Surface capture?
Surface can work with website activity, completed and partial forms, campaign engagement, scheduling events, CRM history, and product events sent through your connected systems.
How quickly can a team get started?
The first workflow can begin with one source and one outcome. Surface then adds more signals, rules, and destinations around the same lead record as your team expands its use.
Set up once