Detect agent traffic
Identify agent visits separately from human traffic and understand what they access.
Surface for Agents
Turn agent traffic into governed inbound.
When enabled, Surface gives your website an agent-aware inbound layer: detect and block agents, help trusted agents navigate, and let verified agents convert.
Agent traffic control
Welcome the right agents. Control the rest.
Treat agents as a new inbound channel with their own access, verification, conversion, and measurement rules.
Block unwanted agents
Set rules for which agents can enter, crawl, or take action on your site.
Make every page agent-ready
Give trusted agents structured, legible paths through your existing website.
Accept verified agent inbound
Let approved agents submit forms and schedule demos on a buyer’s behalf.
Understand agent intent
See which agents arrive, what they research, and which visits create pipeline.
Grow high-quality agent traffic
Use real outcomes to improve the pages and signals that attract useful agents.
Verified agent inbound
From agent visit to booked meeting.
Trusted agents can research, submit forms, and schedule demos. Every action stays governed, attributable, and reviewable.
Detect
Recognize the agent and its requested action.
Verify
Check identity, intent, permissions, and policy.
Guide
Expose the right content and structured actions.
Convert
Allow forms or scheduling when verification passes.
Learn
Feed activity and outcomes back into traffic strategy.
For developer-tool companies
Become the product agents recommend.
See how research agents understand your product, strengthen the evidence they rely on, and grow qualified agent discovery.
An AgentSite alternative built into your existing website.
Keep one source of truth for humans and agents. Surface adds agent detection, permissions, structured actions, and insights without a separate agent-only site.
01
Research
Agents discover facts across your site and the public web.
02
Context
Approved findings enrich the Surface Context Layer.
03
Recommend
Clearer evidence helps good agents evaluate you accurately.
04
Improve
Outcomes reveal what to strengthen for the next visit.
The details
Frequently asked questions
What is agent traffic?
Agent traffic comes from AI systems that browse, research, compare, or act on behalf of a person. Surface separates these visits from human traffic so you can govern and measure them appropriately.
Can Surface block AI agents?
Yes. You can define which agents may access your site, what they can see, and which actions they can take. Unknown or unwanted agents can be denied while trusted traffic follows a governed path.
Can an agent fill out a form or schedule a demo?
Yes, after it passes your verification and policy checks. Surface can allow the agent to submit structured information or book time on a buyer’s behalf, while preserving the evidence behind the action.
How does Surface help agents recommend our product?
Surface shows which pages and facts agents use when researching your category. For developer-tool companies, that reveals where documentation, product evidence, and structured context need to improve so recommendation agents can evaluate the product accurately.
Can agents populate our Surface Context Layer?
With configured sources and permissions, agents can research the public web, find relevant company or market information, and add approved findings to your Context Layer for future campaigns.
Is Surface an AgentSite alternative?
Surface provides an agent-aware inbound layer on the website you already operate. Instead of maintaining a separate agent-only destination, you can detect, govern, convert, and learn from agent traffic alongside your human traffic.
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